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Bloggers name:
Cara LeeCara Lee

My blog:
https://leeinthelights.wordpress.com/

About my blog:
In the Lights is a theatre blog, where I post daily news, reviews and analysis from local theatre, the West End and Broadway

My main blogging category is:
Arts/Entertainment/Publishing

You can find me at:
Twitter: https://twitter.com/leeinthelights
Facebook: https://www.facebook.com/CaraInTheLights/
Instagram: https://www.instagram.com/inthelightsblog/
Pinterest: https://www.pinterest.co.uk/caralee9163/

How and why did you get into blogging:
I’ve always had a huge passion for theatre – and in my final year of my Journalism degree, I finally found a place to express that passion! I’d already signed up to a WordPress account as part of my course and I’d been put on the press list of my local theatre, again via contacts I’d gained at Uni. I’d initially written reviews for another website, but I really wanted a place to post them for myself – and when I came to review that year’s Pantomime, I finally decided to go for it!

Where do you get your writing inspiration from?
I always look at what’s on in local theatres, to see what I can feature as part of my ‘Ultimate Guide’ series. If I’ve been listening to a show a lot, that can also inspire me to write a top ten or analysis based on it – and I always keep track of the latest theatre news!

If you could offer some words of encouragement to a newbie or frustrated blogger, what would they be?
Keep persevering and post as much as you can! Also, don’t be discouraged by one day of low traffic, or a lack of comments – remember that tomorrow is a new day and that it takes time to build an audience.

What has changed most about blogging culture/the blogging industry since you started?
I only launched In the Lights in late 2017, so I’m still fairly new to blogging!

What daily tools and platforms do you use in your blogging routine, for research, promotion, sharing and other:
I use the internet as a whole to research pretty much all my stories – I also design create my own banners, so I don’t have to use copyrighted images! I also post a lot on Twitter and Pinterest as well as sharing my posts on Facebook and Instagram (daily posts on Pinterest are what really turned my blog’s traffic around!)

Tell us about your greatest blogging achievement to date?
A few of my reviews have been shared around the casts of shows and hearing their responses was really great! One specific example where this happened that comes to mind was my review of Stage Experience’s Little Shop of Horrors

Where do you hope blogging will take you in the future?
I would really like to grow a larger audience of theatre lovers, especially via social media.

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