Brand or business name:

A Scottish mutual financial services company

Please tell us about the product or company you would like the blogger’s help with?

My Prime Investments is a new challenger brand from one of the UK’s leading financial mutuals. A mutual is a company that is owned by its policyholders and is therefore very different from a high street bank, which typically has shareholders. In a mutual it is the clients who are entitled to receive profits earned.

The My Prime Investments brand offers straight forward investing. It’s new product the ‘My Prime Investment (ISA)’ is a new low cost way to secure an Investment Individual Savings Account (known as Investment ISAs or Stocks and Shares ISAs). The new ISA product has been designed for an audience that wants their money to work harder but don’t necessarily have the time or expertise of a more sophisticated investor. The tax‐free investment ISA offered by My Prime Investments is designed for people who can begin with a lump sum payment of £500 or a regular investment of £50 a month or more.

Finally, My Prime Investments has a unique facility that gives investors the ability to create multiple accounts within their ISA and customise each to a specific investment goal. That means with the My Prime Investment (ISA) a customer could have accounts for particular savings goals like a wedding, mortgage and for a child future wrapped within it.

Tax-free means the funds grow free from tax, with the exception of tax already paid (such as dividends from UK shares). Tax treatment depends on individual circumstances, and tax law may change in the future. As with all investments, capital is at risk.

What is the blogging assignment?

We appreciate writing about financial services can be difficult. You may not offer financial advice in your post in any shape or form. The final part of this blogging assignment will be to submit a draft post to us and wait while an official Compliance Team reviews the draft to ensure none of the UK’s complex, but important financial regulations are accidently being broken. This review process may suggest edits but keeps on the right side of the law.

If you have worked for financial brands before you will be familiar with this process and how long it can take. If you do not yet have experience with financial brands you are welcome to consider this one. If you have a good idea and our budget is appropriate to your rates then we would like to hear from you.

My Prime Investments is a new brand and the blogging assignment is to make more people aware of us.

We will provide all successful bloggers with Inspiration Packs of ideas, angles and stats. We want to hear about your ideas now though. You could write about why you want to invest for your family, around the emotional burden of being the one who has to think about investing for your family, you could discuss whether people in the UK are intimidated by investments or whether there should be more or less education about money matters at school. Alternatively, you could fly the flag for easy access to ISAs, about what you want to invest for or even your thoughts about mutuals.

Our goal is to introduce the My Prime Investments brand to new audiences, in a friendly way, from trusted and
helpful sites.

As we will be paying you for this placement we ask that all Bloggers Required best practice is followed. Please remember to disclose your relationship with us in your post and put nofollow on any link. We only want to work with bloggers with a strong track record of this legally required and ethical disclosure.

What type of blogs are you looking for?

Your Domain Authority does not matter to us but your creativity and relationship with your readers does.

The product is intended for people in the United Kingdom who can afford to invest larger amounts. Ideally, £250 a month on average and / or a £3,000 lump sum. We are looking for blogs appropriate to this audience.

Preferred geographic location of the blogger:

United Kingdom

How might you compensate the blogger?

Payment (Per blog post)

How else might you compensate the blogger?

We estimate this assignment will take about an hour to complete and therefore have a budget of £100 per agreed post.

This is equivalent of a £800 day rate. We talked to bloggers before setting this, recognise that there is considerable variance in fees but have been assured this is about market rate. Please use our hour estimate as a guideline and if you think it will take you much longer then this assignment may not be the best one for you.

When would the blogger need to complete and publish the blogging assignment by?

1-2 weeks after receiving the product/item to review or email agreement to proceed.

Assignment close date:

04/01/2018

Bloggers’ follow-up assignment form

This assignment has now FINISHED and is CLOSED.


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