Blogging assignment: Review of New Formal Menswear Brand & Collection

Brand or business name:

Frank Tailor

Blogging assignment: Review of New Formal Menswear Brand & Collection

Please tell us about the product or company you would like the blogger’s help with? 

Frank Tailor is a clothing brand providing high quality suits and formal menswear, primarily targeted at professionals with high end desires but low end budgets.

We are dedicated to investing in Frank Tailor as a brand name, establishing it is a stylish menswear designer and retailer, and filling that elusive middle ground between the mass-produced, traditional high street suits and the high-end but high cost designers.

We are opening our first store in the Corn Exchange on 1st May 2014.

What is the blogging assignment?

We are seeking a blogger or multiple bloggers who are able to write an article about the brand, our experience to date, our plans for the future and the opening of our first store. We are happy to consider other options, we may be able to provide several tie pins to run a giveaway or significant discounts. We would also be interested in possible interview style article with one of the directors. We are open to suggestions how you think it would look best.

We would also be interested in business oriented blogs or websites who may wish to review the business aspects. As a start-up that launched in 2013, our collection is manufactured abroad and imported. We have secured funding from a government backed investment fund and we are now launching our first store, with rapid expansion planned.

We are also looking at the wedding industry, so we would be interested in wedding blogs too.

What type of blogs are you looking for?

One of the main things we are looking for from the article(s) is that they will show up on google when searching for our brand name, so any blog focused on a related field that can demonstrate this ability will be strongly considered. However, any fashion (particularly male fashion) or general male targeted blogs would be preferred. We are looking for bloggers that may be willing to work with us going forward as well as this initially article, e.g. when we have new products or when we have noteworthy news.

Any Leeds based blogs would be well received also.

We would also like a link to our website to be included in the article.

Preferred geographic location of the blogger:

United Kingdom

How might you compensate the blogger?

Payment

How else might you compensate the blogger?

We are open to suggestions regarding payment/compensation.

Assignment close date:

25 April 2014

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