Brand or business name:
Wild Flowers Company
Please tell us about the product or company you would like the blogger’s help with?
The Wild Flowers Company sources and arranges seasonal British-grown wild flowers and delivers them on a weekly or monthly basis from £24.
Whilst most flowers on the market today are imported, mass produced and chemical-laden, the company offers arrangements sourced from British producers aimed at those seeking quality without harming the environment.
A three posies a week package costs £24 p/w
A weekly package costs £28 p/w
A monthly package costs £32 p/m
A seasonal package costs £128 p/a and delivers four seasonal bunches a year
A pregnancy packages costs £168 p/a and delivers 6 seasonal arrangements over 6 months.
Subscriptions can be one-off, for a specific period (usually for gifts purposes) or on open-ended basis (when buying flowers for oneself).
The company curates the arrangements led by seasonal and market availability. The selection of the flowers is made on a weekly basis at minimum. They are then prepared, laid and wrapped in the delivery boxes in Kentish Town, north London, before being delivered to customers’ doors. By buying and preparing flowers upon orders, shelf time is reduced and the flowers last longer than if purchased from other classic companies.
The Wild Flower Company is part of the The British Flower Collective, a group of passionate British flower growers and arrangers who are working together to put seasonality, local, home grown (and British) back into the flower industry.
What is the blogging assignment?
We are looking for bloggers with exceptional writing skills that can engage their audience around the themes of 1/ sending flowers as a gift and 2/ getting flowers for oneself as part as home decor.
We are looking for bloggers to make posts after receiving two arrangements from us – one in January and another on in April/May so that they get different style of flowers. The posts should be posted no later than 3 weeks after having received the bouquets.
Bloggers would be required to publish a minimum of two blogs and must include a link to our website and a discount code (supplied upon agreement). We’d also expect active promotion of blogs through blogger’s own social media channels, or at least 4 posts per platform (Facebook and Twitter, and maybe Instagram and Pinterest too ) .
Please use one of these keywords as anchor text :
– fresh flowers delivery
– fresh flowers gift
– flower order
– flowers delivered
Any bloggers that can produce high quality images/ videos to support their posts would be preferred. We can also provide you with images.
All blog posts will need to be reviewed before posting.
What type of blogs are you looking for?
UK bloggers only:
We are looking for website that are related to Home and garden, Lifestyle but also Ethical consumerism as our business is very much geared toward sustainability. We will also welcome blogs that are female orientated.
The blog needs receive a minimum of 0.5k Monthly Unique Visitors, as well as a Facebook/Twitter following of 500+ per platform.
Preferred geographic location of the blogger:
How might you compensate the blogger?
Getting to keep the product
How else might you compensate the blogger?
We also need free lance writers for other purposes (PR, marketing etc) so this assignement could lead to other free lance jobs (remunerated).
Assignment close date:
7 Jan 2015
Bloggers’ follow-up assignment form
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