Brand or business name:

BuildFire

Please tell us about the product or company you would like the blogger’s help with?

BuildFire is the leading global mobile application development platform choice for businesses, organizations, professionals, and resellers. With our intuitive system and US based customer support, we help thousands of users build mobile apps every week.

What is the blogging assignment?

Would you be interested in writing an article for BuildFire as part of a series which is all about email marketing? Our main target audience is SME’s. I’ve broken the series down and would like a piece written on the importance of planning ahead and creating engaging content for email marketing. I’ve bullet pointed what I’d like you to be covered within this article but feel free to change as you see fit.

– Why strategy should be a priority for email marketing
– Delivering relevant messages
– What to consider when email planning
– Focus on long term engagement
– Produce relevant content
– Balance the content to be X% educational and X% promotional
– Any rules on what content should be included e.g. 2:1:1

Below I’ve included what the rest of the series looks like so we don’t duplicate content.

– An introduction to email marketing
– The importance of the subject line
– Importance of planning ahead
– How to create engaging content
– Measurement and how to maximise open rate
– How to spend less than an hour on email marketing
– Tools

What type of blogs are you looking for?

The aim of the BuildFire blog is to heighten brand awareness, not only to people within the industry but also SME’s who are their taregt customer base. The blog aims to increase their social presence as well as build up a database of engaging contacts on social.

Preferred geographic location of the blogger:

Europe

How might you compensate the blogger?

Get in contact for more details

How else might you compensate the blogger?

n/a

When would the blogger need to complete and publish the blogging assignment by?

1-2 weeks after receiving the product/item to review or email agreement to proceeded.

Assignment close date:

29th June 2015

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