Many bloggers start their websites because they want to earn money. They don’t expect to become millionaires, but they do expect to earn reasonable incomes once they grow their sites. Unfortunately, new bloggers face a lot of challenges that can make it difficult for them to monetize their sites. Follow these four tips to improve your chance of success.
Earn Money With Affiliate Links
Affiliate programs make it possible for you to earn money when someone purchases a product after following a link on your website. For instance, if you publish a blog post about Kitchen mixers and include a link to the product on Amazon, Amazon will send you a percentage of its sales when people follow your link and purchase the mixer.
Most bloggers start with the Amazon Associates program because it’s easy to use and lets them link to so many types of products. Depending on how many people follow your link, you can earn between 4 and 15 percent from sales.
Reputations matter a lot to bloggers who rely on affiliate links. If you compromise your reputation by writing inaccurate reviews, you can expect sales to suffer. Writers should inform readers about affiliate links. Transparency can help you earn a lot of trust online.
Display PPC or CPM Ads on Your Blog
Displaying pay-per-click and cost-per-impression ads on your blog gives you a hands-off way to earn money. After you get a Google AdSense account, the search engine company will automatically display ads on your site. It’s a good option for bloggers who don’t want to spend time developing relationships and selling ad space to individual companies.
You will need to attract a lot of traffic to your site to make money from PPC and CPM ads. Google determines your payment by measuring the number of people who click or look at the ads on your site. As long as you write compelling content and grow your audience, you can slowly earn more money from AdSense.
Don’t expect to make fast money from PPC and CPM ads. It can take several months for your website to gain a Google ranking that attracts visitors. Once your blog becomes popular, though, Google AdSense makes it easy to monetize your site.
Increase Your Site’s Traffic With Curated Content
Boosting the amount of traffic that comes to your blog is key to monetizing your website. Writing click-worthy content that readers want to share online can certainly make your site more popular. To maximise traffic, though, you’ll need to recruit help from others.
Curated content involves finding great articles, videos, and podcasts that your followers will enjoy. By sharing work done by other people in your industry, you can build relationships with influential voices. When you publish curated content, the person who originally made the article or video will often share your post with her or his followers. Social media is all about sharing and helping each other. If you’re relatively unknown, then you have to take the first step to meet established professionals. Once you accomplish that, though, you gain access to that person’s long list of followers.
Like writing original blog posts, it takes time and skill to make good curated content. Register for CopyPress community to get a white paper and other resources that will make you better at curating content for your site. CopyPress can also help you connect with other writers who know how to use online marketing strategies that will grow your brand’s popularity.
Use Your Blog to Attract Clients
Some bloggers try to earn money directly from their websites. Others use their writing to promote professional services. Your blog may not earn money, but it can increase the amount of money you earn from other types of work.
If you enjoy writing, then you can use your blog to show off your content creation skills. When potential clients see that you know how to write posts that attract a lot of readers, they may want to pay you for your services.
A lot of professionals, including lawyers, financial consultants, and real estate agents, also use blogs to display their expertise. If you own a small business or work for yourself, then there is a good chance that writing blog posts will help you earn more money.
New bloggers who want to monetize their websites should explore a variety of money-making strategies to find options that work well for them. By publishing great content and forging strong industry connections, you can turn your blog into a profitable site.
If you would like to get involved with Bloggers Required, we're always happy to hear from prospective advertisers, newsletter sponsors and partners, just give us a shout at [email protected]
Bloggers Required does not write or imply any association with, nor endorsement by or of, the product/service/brand/business/blogger named in this blogging assignment/giveaway/request or similar, and is not responsible for the assignment/giveaway/request or similar contents or their authenticity. Please read our T&Cs, blogger FAQ and ethical blogging guide before applying to blogging assignments UK – US.
Important updates to Bloggers Required policies
Thank you for being a part of the Bloggers Required community.
The Bloggers Required Team