If you are a blogger, you know that consistently publishing new posts is key in maintaining and growing your list of followers. You know that if you go too long without adding new content, that your followers are likely going to look elsewhere for the content they are accustomed to receiving from you. Because blogging requires you to be so prolific, one thing that you may struggle with is coming up with compelling topics that will pique the interests of your readers. You may feel as if you are taking on the same topics over and over again, or reaching to find anything to write about even if it isn’t relatable to your audience. Boring your audience or confusing them with posts that don’t relate to them or your purpose as a blogger will drive them away as well. If any of this resonates with you, keep reading. There are ways to find topics that interest your readers on a consistent basis, while also keeping the writing process interesting for yourself.
Look at The Calendar
One way to find great topics is to simply look at the calendar to see what is happening now, and what is going to be happening in the next few months. Then, consider how these events will impact your audience, and what you can write about that will be useful for them. For example, if you have a blog that focuses on personal finance and budgeting, you can weave that into a variety of posts that are based on calendar events. For example, you could post about budgeting for upcoming holidays, tracking back to school expenses if fall is around the corner, or tips and tricks for creating a savings plan to fund an upcoming summer vacation.
Crowdsource a Few Ideas and a Bit of Content as Well
Crowdsourcing is simply reaching out to your audience to share their thoughts, stories, and opinions. You can also use crowdsourcing to solve a problem. In your case, you can use crowdsourcing to do both. First, you can get blog content simply from asking your readers to share their thoughts, opinions, photographs, and videos on a variety of topics that are relevant to your blog. You can also use crowdsourcing to get some direct input from your followers on what they would like for you to write about. You will get some great insights by doing this, and learn what topics are likely to get the most traction for you in the future.
Bring on a Guest Blogger
Hopefully, you have established a relationship with a few other bloggers. If so, you should consider asking one of them to do a bit of guest blogging for you. This is a great way to bring a fresh point of view to your blog, and give yourself a bit of a break from writing about the same topics. It will also expose your blog to an entirely new set of readers. In turn, you could offer to guest blog for somebody else. You will be able to tackle some fresh topics, and address a new audience as well. Sometimes, this can give you a bit of a creative reset, and you will find it much easier to think of new topics to discuss or new ways to approach old topics. If guest blogging isn’t an option, you can always find online help that you can use to help keep your blog posting as prolific as you need it to be.
See What’s Trending
Depending on your audience and the focus of your blog, you can use the latest topics in news, sports, entertainment, and technology as fodder for a few blog posts each month. You can use utilities such as BuzzSumo or AllTop to see what topics are trending, and to grab the latest headline news from a variety of sources. If trending news stories aren’t useful to you, another option is to subscribe to blogs, magazines, and other publications that are in your niche or related niches and use them as sources for what is trending in your space.
Tell Your Own Story
If your blog already contains a link to your story, you may think that this is enough for your readers. However, the truth is, the more people know about you and what is going on in your life, the more relatable you will be to them as a blogger. So, develop your writing imagination and add little bit creativity to your post. You may add in a post something humorous or touching about your life every few publishing cycles. It will give you something to write about that isn’t strictly within your blogging niche, which can be a great thing if you are feeling like you are in a bit of a rut. You’ll also have one more interesting thing to write about, and your readers will get to know you a little better.
Guest blog by:
Pamela Anderson is a young writer who is ready to make this world better. For more information read her blog.
Partners If you would like to get involved with Bloggers Required, we're always happy to hear from prospective advertisers, newsletter sponsors and partners, just give us a shout at [email protected] Blogging assignments/giveaways Bloggers Required does not write or imply any association with, nor endorsement by or of, the product/service/brand/business/blogger named in this blogging assignment/giveaway/request or similar, and is not responsible for the assignment/giveaway/request or similar contents or their authenticity. Please read our T&Cs, blogger FAQ and ethical blogging guide before applying to blogging assignments UK – US.