Tree of Hearts blogger outreach case study

About Tree of Hearts 

for the past 10 years. There are over 60 gorgeous designs to choose from, ranging from vintage to contemporary to cute, all available as part of a matching range.

How did you hear about Bloggers Required?

Bloggers Required was recommended to Tree of Hearts at a networking session – we’d just launched a new range of vintage wedding invitations and stationery so it seemed the perfect way to find out what our potential customers thought about our new products.

Can you briefly overview the scope of the assignment which you wanted bloggers to help you with?

Tree of Hearts specialises in personalised wedding stationery. We’ve been operating for the past 10 years but wanted to do more analysis of what people thought of our products so as to improve our product offering and service. We asked bloggers to review sample products and to tell us about their feedback.

Blogging assignment created:

Blogging assignment: UK bloggers wanted to review wedding invitations & wedding stationery

How many bloggers did you choose to work with, via connections from Bloggers Required?

We were rather overwhelmed by the number of responses so we haven’t quite finalised the number of bloggers that we’ll be working with but I’d expect it to be around 25% of those who applied to work with us.

What sort of coverage have you achieved?

Good – we’ve had a complete mix of bloggers and businesses approach us.

Can you name any specific business results you’ve achieved, as a result of sourcing bloggers from Bloggers Required?

Yes, we’ve had lots of feedback about our products and service and have identified areas where we can do even more to help our customers and hopefully grow our business.

Would you use Bloggers Required again? If so why?

If we had a specific need like wanting to test a product then yes, we would use Bloggers Required again.

Client quote:

We were very happy with the way in which we could outline our assignment, and then choose which bloggers we wished to work with. The simple price structure and process was very easy and we were pleased with the number of connections we made.

– Lisa Forde, Director of Tree of Hearts

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